Each night you have your specific routines that you do before bed.
Maybe you...
turn on the dishwasher,
lock the doors,
turn out the lights.
Each action signaling to your body that the day is done, and rest is near. We each have a routine to carry us to sleep. Taking a warm bath, brushing your teeth or simply unclasping your bra (is there a better feeling).
If you aren't in the habit of caring for your skin each night, you might be missing out on a moment to nourish your skin, while allowing the ingredients to work on your behalf throughout the night.
If you are used to a harsh face wash, consider one that is more gentle on your skin. Many customers come to us after their tried-and-true drugstore face washes begin causing irritation.
Or if your skin needs more hydration, this is a great time to add in a Hyaluronic Acid Serum to help your skin lock in additional moisture.
Just as you take care of your teeth by brushing before bed, use this peaceful window of time to take care of your skin. As James Clear teaches us, if you don't have that habit in place, add it to an existing one.
So when you reach for your toothbrush each night, make sure that you are doing something that replenishes and nourishes your skin.